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Lisa Goh

IDC coined the phrase “Digital Universe” to describe the explosion of data that needs to be captured, categorised, searched, stored, retrieved and ultimately, destroyed.  The world may have ve been in a recession, but the amount of data exploded by 62% to 800,000 petabytes (800 million gigabytes). By 2020, the volume of data will be 44 times larger than it was in 2009.

In short, the management of data is big business.

Amidst the backdrop of the number of IT professionals growing just by a factor of 1.4, the need to manage all that data by using intelligent systems becomes imperative by the day. However, knowing what storage choices to make can be a challenge – with virtualisation, cloud computing, and unified communications and collaboration all reshaping the face of business.

Data Matters is the ebook that hopes to address some of these questions and, through the articles and case studies that follow, showcase some of the best thinking today that ultimately points to one principle – it’s the data that matters.

Download this e-book for free today!

Download Datacraft: Data Matters e-book for free today!

Lisa Goh

Lisa Goh is responsible for leading strategic business initiatives and solution development for network integration at Datacraft Asia. Prior to joining Datacraft Asia, Lisa has held various solutions marketing and product management portfolios and has garnered more than 14 years experience in the IT industry.


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Service ExcellenceTo tell you the truth, I’m quite excited to be blogging about this now. It is only several days to go till our live webcast about IT service excellence! I’m filled to the brim with anticipation because this is a topic that I’m really passionate about.

This webcast is to share a couple of cool ideas regarding a practical approach to IT service excellence. Since we live in a technologically adept world, more and more organizations are increasingly reliant on advanced and efficient computer systems.

Hence, it is no longer uncommon for companies to be highly dependent on their IT departments because their services are part of the backbone of today’s businesses. That explains the ever-increasing need to deliver high quality IT services because failing to do so would have harmful effects on your brand and on the success of your organization.

So, what exactly is IT Service excellence?

In simple terms, it is the foundation and the start of the journey to achieving business and IT alignment. It is about getting the fundamentals right and it is the continuum that leads to innovation, where IT becomes a strategic partner to your business.

Being part of a company like Datacraft, I have spoken to many IT leaders, to better understand the importance of adhering to technology standards and policies. We conduct extensive research for clients to gauge their network readiness to support IT, changing needs and increased business value that IT brings to the organization as it matures.

Can we then translate IT benefits into real and measurable business payback?

Frankly, it is something that is better said than done, because ROI models are usually developed based on immeasurable and uncollected data. However, if an organisation’s IT Service Excellence blueprint addresses adequately the essential steps coupled with a clear understanding of its business metrics; it is on the right track to success.

I would therefore like to invite you to join our live webcast on Thursday, 2 September 2010 (Singapore/Malaysia: 1330 hrs, New Delhi: 1100 hrs, UTC: 0530 hrs). Please register here to attend.

Through the webcast, you can learn more about several key steps that will help you achieve a pragmatic approach to IT service excellence. I’m very much excited about the prospect of sharing insights on this, and I do hope that you can join us in the webcast.

Catch you later!

Lisa Goh

Lisa Goh is responsible for leading strategic business initiatives and solution development for network integration at Datacraft Asia. Prior to joining Datacraft Asia, Lisa has held various solutions marketing and product management portfolios and has garnered more than 14 years experience in the IT industry.


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